Huckwell Pets - Cat Essentials. Human Standards.




Noreto® is a strategic branding studio

creating brands people remember.


We partner with founder-led lifestyle brands

to build distinctive identities, packaging and

brand worlds designed for recognition and growth.

Woman Side Pose

(about project)

Huckwell Pets master case study

(services)

Brand Identity

Art Direction

Packaging

(clients)

Stacy Hamer

(roles)

Mariana Wattnem

Creative Direction

Maitri Trivedi

Brand Designer

Lara Kuehneman

Project Manager

Brand Designer

(year)

Noreto® 2026

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto