ERA — ART DIRECTION & BRAND IDENTITY FOR ACTIVWEAR BRAND.




Noreto® is a strategic branding studio

creating brands people remember.


We partner with founder-led lifestyle brands

to build distinctive identities, packaging and

brand worlds designed for recognition and growth.

Woman Side Pose

(about project)

ERA is a premium activewear brand inspired by the energy of vintage aerobics, blending nostalgic aesthetics with modern performance and style.

(services)

Art Direction

Brand Identity

(clients)

Solen

(roles)

Mariana Wattnem

Creative Director

Maitri Trivedi

Designer

Designer

(year)

2026

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto

(info)

AT Noreto We partner with founder-led

lifestyle brands to build distinctive

identities, packaging and brand worlds

designed for recognition and growth.

NORETO®. 2026 All Rights Reserved.

(social)

noreto